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Your Trainers The creators of the Common Sense Selling® process are two not-so-common sales professionals and trainers, Jim Dunn and John Schumann. They saw the lack of results and frustration that most salespeople experienced using the old “feature, advantage, and benefit” selling approach in today’s more complex selling environment. Using their combined 65 plus years of sales experience, they developed a new, common sense approach to selling that is unconventional, by most standards…and it works! JIM
DUNN Jim has spent 23 years in sales, marketing and training positions prior to founding Whetstone Group in 1992. He worked for Exxon, Genuine Parts Co. (NAPA), GNB Batteries and Huffy Corporation. He has extensive experience in sales management and marketing at the national level, as well as selling both products and services. Jim is a Certified Sales and Marketing Professional (CSMP) and a Certified Professional Behavioral Analyst (CPBA). He is a graduate of Bucknell University, spent four years as an officer in the U.S. Navy and is a Vietnam veteran. JOHN
SCHUMANN His experience includes selling products and services in both large international and small entrepreneurial companies. In addition to training in Whetstone’s Training Center, he also teaches customized in-house/retreat sessions for corporate clients’ sales forces. John received his Bachelor of Science degree from the University of Wisconsin and was awarded “The Distinguished Flying Cross” and “The Air Medal” while serving as an USAF pilot in Vietnam. For more information on the sales training workshop or sales training materials that are right for your company, call 1-800-235-2816 or email: info@whetstonegroup.com.
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