The flexibility and adaptability of the Common Sense Selling® system enable our trainers to customize our programs to the needs of your company and your sales team.

As you can see from our Testimonials page, our training has vastly improved sales representatives, managers and entire sales divisions in very diverse industries in North America, Europe and Asia.

It's been proven that people work more efficiently and enjoy more success when they use an established process. With our customized approach to your sales challenges, we analyze your entire situation (individual/group performance, your current selling process, your marketplace, etc.) and provide you with a selling process and stylized sales training program that is designed to meet your specific needs.

Below are the steps we'll walk you through…

Step 1: Needs Assessment, Training Objectives & Management Buy-In
We will conduct initial interviews with senior management to fully understand the current sales situation at the company. We will then determine the company's goals and acceptable ROI for the training. Specific issues that need to be addressed during training will be also be ascertained at this point.

Step 2: Curriculum Development & Approval
Based on the findings of the management interviews and the assessments, the training curriculum is developed to ensure that all of the specific needs of the client company are completely addressed. The curriculum is then presented to management for approval.

Step 3: Pre-Training Preparation Work & Assessments
Computer-based training modules, audio CDs and printed materials are given to participants to study prior to the actual start of training. This provides an opportunity for individuals to become familiar with the overall concepts behind Common Sense Selling® prior to formal training. Pre-training preparation accelerates the learning and retention process and enables us to spend more time on practical application during the initial boot camps. Each participant will also take several assessments to determine overall skill levels prior to commencement of training.

Step 4: Initial Impact Training
Initial impact training is delivered via a 2-3 day boot camp at the client's venue of choice. Here the fundamentals of the Common Sense Selling® process are delivered to the group in a highly interactive environment that includes lecture, exercises, role-plays, Q & A sessions and a customized workbook.

Step 5: Reinforcement Training
Reinforcement is a critical element for learning and change. It is the way we change behaviors and get results. Reinforcement training options include:

• Weekly teleclasses for your team

• “Coach on Call,” which permits participants to call their trainer for advice on specific sales challenges

• Computer-based training programs

• Books

• Audio CDs

• Monday Morning Sales Coach

• Q (Sign Up Now)

• Sales Mastery